Ringgit and Sen-se of investing in FR technology
“Leaders who understand artificial intelligence will replace leaders who don’t. It is not AI who will replace leaders.”
This was one of the main points made during the Jom Startup! discussion organised by Selangor Information Technology & E-commerce Council (SITEC) in Shah Alam on May 24, 2019.
The event, ‘Understanding the rise of artificial intelligence’ saw WISE AI’s Artificial Intelligence Engineer Leong Lai Fong join a distinguished panel which included Co-founder and CEO of Invictus Leader V.S. Ravi, data scientist Dr Poo Kuan Hoong (Co-founder and CEO of Coqnitics) as well as Mahmud Azhar Ahmad Zaki, the Head of Sales at 8excite.
“It is an honour for WISE AI to be included in events such as this. This is where industry leaders gather and we are grateful for the recognition,” said Leong.
She explained facial recognition is more than just an aid to tighten a company’s security system.
“Many see it as just a way to enhance security and for convenience, to help cut queues, but it so much more than that,” she told a crowd of around 60 start-up owners.
“Facial recognition can help cut costs and save companies as it is a one-time investment. It can also help businesses get closer to their customers.”
Leong, a key member of WISE AI, comes with 10 years’ experience in software engineering and research and development, specialising in 3D modelling and 2Dimage processing solutions.
She cited how cosmetics brand L’Oreal, had last month, tied up with Alibaba Group to bring a new facial recognition acne-testing app – La Roche-Posay’s Effaclar Spotscan – to online retail website TMall.
The goal is to bring better skincare to the masses as many don’t have access to costly dermatological services.
“As you can see, L’Oreal is using facial recognition to improve customer service and make it easier for customers to test what sort of products they should use.”
Leong added the key to getting facial recognition right is to have people who can understand the data which will then be used to better serve the objectives of the company and fulfil its goals.
Key members of WISE AI have been invited to speak at numerous regional events. WISE AI Co-founder and Director Justin Goh was a moderator at the Insurance Innovators Indonesia 2019 and MoneyLIVE Indonesian 2019 in Jakarta in February.
Goh was also a panelist at the Big Data & AI Leaders Summit Jakarta 2019 in March and spoke at the 30th International Invention, Innovation and Technology Exhibition, Malaysia (ITEX’19) at the Kuala Lumpur Convention Centre in May.
WISE AI also spoke about the research areas for a US$10 billion facial recognition market at the Malaysia Technology Expo (MTE) 2019 in Kuala Lumpur in February, making the company a sought-after industry player.
With its headquarters in Singapore, WISE AI offers business and consumer-orientated AI products and services with the collaboration of partners from various industries.
Facial recognition provides new ways of approaching social and environmental challenges to improve the lives of people.
Besides its core technology of facial recognition, WISE AI provides apparel detection, gender detection, age identifier, vehicle recognition and vehicle registration plate recognition technologies.
WISE AI also collaborates with partners to provide AI-powered applications and solutions for various industries.
